In this exciting episode of the Goats of Growth I had the pleasure of interviewing Tony Medrano, an experienced go-to-market executive with a track record of success in health tech and AI SaaS. Tony focuses on the art of prioritization in the context of a high-growth environment and underscores the critical nature of honing in on high-revenue opportunities, a strategic move that can lead to your success.
But what truly sets this episode apart is the personal touch Tony brings to the discussion. He opens up about his most significant failure, a story that holds important lessons for us all. In addition to his professional insights, ensuring this episode is one you won’t want to miss.
Deals first [00:03:23] Tony discusses the importance of prioritizing deals and focusing on closing them, especially in hypergrowth scenarios.
How to prioritize your deal time [00:04:25] Tony explains how to prioritize deal time by allocating a significant portion of time to pursuing high-revenue opportunities and dedicating a portion to strategic long-term initiatives.
Q Health’s growth during COVID [00:07:35] Tony provides context on Q Health, the company he worked for during the COVID-19 pandemic, and their premier molecular diagnostic point-of-care test for COVID-19. He highlights the company’s growth and their initial customer, the NBA.
The 60-30-10 Rule [00:10:34] Discussion on how to prioritize time for highest revenue, strategic thinking, and flexibility.
Building a Small Team [00:13:50] Importance of starting with a small team and managing them properly in a hypergrowth situation.
Making Your Bed [00:18:39] Emphasis on taking care of administrative tasks early in the day to be prepared for unexpected customer needs and urgent situations.
The underdog story [00:22:10] Tony discusses how underdog stories motivate him in business and personal life.
Completing another Ironman [00:23:03] Tony shares his goal of completing another Ironman triathlon competition and the benefits it brings to his life.
Tools for learning [00:26:25] Tony provides tips for learning new information, including using chat bots, utilizing YouTube, and taking online courses.
Travel [00:30:26] Tony talks about his experiences traveling and exploring different countries, including biking, running, and swimming in various locations.
Biggest Failure[00:31:47] Tony shares the story of starting a company during his grad school days, raising funding, experiencing growth, and then facing a sudden market crash.
Question for my next guest [00:34:01] Tony suggests a question for the next guest, asking what their 18-year-old self would think if they were suddenly placed in their current situation.